Why subscribe?

‘music matters’ is an educational publication tailored specifically for independent artists and bands of all levels and genres. New artist managers, other music creators and parents of young aspiring singers, musicians and/or songwriters may also find it useful.

Each issue will cover a different topic involving management, the music business, the creative process, marketing strategies and insight on the do’s and don’ts of developing a music career.

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Once you’ve subscribed, you won’t have to worry about missing anything. Your weekly issue will be mailed directly to your inbox.

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Be part of a community of people who share your interests, cheer one another on and celebrate in one another’s successes.

To find out more about the company that provides the tech for this publication, visit Substack.com. They’re awesome!

Subscribe to 'music matters'

Weekly marketing tips and strategies, and music business insight, for independent artists and bands of all genres and levels.


Encouraging independence and sustainability by providing essential marketing, development, consultation and management services to Canadian music creators.